One page per client. The goal: anyone on the team can read a client playbook and walk into a meeting fully briefed. Update these continuously — they’re living documents, not filing cabinets.
How to Use Client Playbooks
- Create a new page below for each active client (use the template)
- Update after every interaction — meetings, emails, deliverables
- Review before any client meeting — 5 minutes of prep beats winging it
- Link to the Client Database — the playbook is the qualitative context; the DB is the structured data
Client Playbook Template
Copy this structure for each new client:
- 📋 Client Playbook Template
Active Client Playbooks
Create sub-pages below — one per client.